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“Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.”
— Sun Tzu
You’ve Got a Great Business. Now You Need a Smart Marketing Strategy to Match.
Are you feeling overwhelmed by the ever-evolving landscape of digital marketing, unsure if your strategies are truly effective, and fatigued by the endless cycle of tactics that seem to yield little in return? With a fractional CMO at your side, you can bridge the gap between your aspirations and reality, gaining the focused expertise necessary to elevate your marketing efforts and align them with your business goals, all while freeing you to concentrate on what you do best—running your business.
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You Are Ready For Guidance
You’re tired of wasting money on scattered tactics and low-performing freelancers.
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Stagnant Revenues
You’ve hit a plateau and aren’t sure how to break through.
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Reclaim Your Time
You’re too busy running your business to lead marketing at a strategic level.
Without the Executive Price Tag?
Statistic: Companies that engage fractional CMOs report an average 29% increase in revenue, compared to just 19% for businesses without one. Combining that with 50–75% lower executive costs makes smart strategy affordable.
What’s Included in Your Fractional CMO Partnership
This isn’t a marketing manager. It’s not a freelancer.
It’s an experienced executive-level leader focused on one thing: growing your business.
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Strategic Marketing Alignment
We help you clarify your business goals and align every marketing effort to support them—no more disconnected tactics or wasted resources.
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Campaign Planning and Oversight
From ideation to execution, we lead your campaign development and ensure every initiative is goal-driven and performance-optimized.
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Brand Positioning & Messaging Framework
We define (or refine) your brand voice and messaging to ensure consistency across all platforms—so you stand out and speak clearly to your audience.
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Funnel Development & Optimization
We map out and build the customer journey—from lead generation to conversion—to maximize engagement, retention, and ROI.
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Weekly Executive Strategy Sessions
Every week, you’ll meet with your Fractional CMO to review progress, resolve challenges, and keep your growth strategy on track.
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Marketing Team Management (Internal/External)
We lead your marketing team—whether in-house or outsourced—ensuring alignment, accountability, and consistent execution of strategy.
Our 3-Phase Framework
From Chaos to Clarity: Our Proven Growth System
Phase 1:
Phase 2:
Phase 3:
Phase 1: Strategic Marketing Alignment
Align your goals, message, audience, and channel strategy into one unified growth roadmap.
✦ No more guesswork. Just a clear direction.
Phase 2: Optimized Campaign Development
We build and guide campaigns that drive real results using high-converting messaging and smart targeting.
✦ Your audience → activated.
Phase 3: System Optimization & Scaling
We build and refine your marketing systems for long-term, repeatable growth.
✦ Scale smart. Track ROI. Stop the burnout.
Why a Fractional CMO Outperforms Piecemeal Marketing
Why It Works
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Strategy-first: We don't just “run campaigns.” We build marketing systems.
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Executive insight: 15+ years of marketing and brand-building experience behind your business.
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Measurable results: Every effort tied to KPIs and revenue goals.
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Flexibility: Get what you need. Skip what you don’t.
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You're ready to make smarter, more confident business decisions
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You feel overwhelmed managing marketing on your own
Designed for Business Owners Who Are Ready to Lead with Strategy
Who This Is Perfect For
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Businesses doing $500K–$5M annually, ready to scale but lacking a senior marketing leader
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Founders and CEOs who are tired of throwing money at tactics that don’t work
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Marketing managers who need high-level strategic support and direction
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Startups entering growth mode who can’t justify a full-time CMO just yet
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Owners who feel their team is working hard but without a clear plan or KPIs
What Our Clients Are Saying
At Biz Position, we measure our success by the results our clients achieve. From small local shops to established service providers, business owners trust us to boost their visibility, strengthen their reputation, and bring in more customers.
"Biz Position took the guesswork out of digital marketing for us. Within weeks, our Google listing was driving calls we weren’t getting before. Clear, professional, and worth every penny."
"I used to spend hours trying to figure out how to fix our business listings. They had it cleaned up and consistent across platforms faster than I expected. Huge time-saver."
“Our calls doubled after they optimized our profile.”
"The team was patient in explaining what they were doing and why it mattered. I finally understand how online visibility really impacts sales."
"We had been stuck at the same revenue for two years. After optimizing our Google profile and review strategy with Biz Position, we started booking new clients almost immediately."
What exactly is a Fractional CMO?
A part-time, executive-level marketing leader who provides the strategic direction and oversight of a full-time CMO—without the full-time cost.
How is this different from hiring a marketing agency?
Agencies typically execute tasks. Fractional CMOs lead the strategy and manage internal/external teams to ensure all marketing aligns with business goals.
Is this a good fit if I already have an in-house marketing team?
Absolutely. We often work with in-house teams to provide leadership, direction, and campaign performance management.
What types of businesses benefit most?
Service-based businesses, startups, and companies doing $500K–$5M annually that are ready to scale but lack a clear marketing strategy.
What’s the commitment?
We offer 90-day, 6-month, and 12 month engagement options based on your needs and growth goals.
Will I be locked into a long contract?
Nope. We believe in performance and value. If it’s not working, you’re not stuck.
Your Business Deserves
Book your free strategy session to see if our Fractional CMO model is right for you.
About
Biz Position is a full-service marketing agency that helps small businesses grow with smart strategy, stunning design, and streamlined execution. From websites to Google rankings, social media to strategic plans—we position your business to win.
Contact Us
Let’s talk about your goals and how we can help.
📍 Based in Virginia – Serving Clients Nationwide
📧 kbentley@bizposition.com
📞 (540) 446-8429
→ Book a Free Consultation